A free program has been developed by WeTravel and Intrepid Travel to support multi-day tour operators create products that positively affect local communities.
WeTravel, the leading orders and payment system for multi-day travel companies, in collaboration with Intrepid Travel, one of the nation’s largest adventure travel companies and qualified B Corp, has launched a free online course through its WeTravel Academy: Rethinking Tour Development. This course aims to give travel industry professionals the tools and knowledge they need to create responsible, powerful, and scalable tourism products.
Travel companies must meet the demand with goods that are n’t only good for business but also good for the world as international travel grows. With roughly 790 million visitors traveling internationally in the first seven months of 2024, that number is expected to increase. For multi-day visit operators, this course, led by Erica Kritikides, General Manager of International Product at Intrepid Travel, teaches them the skills they need to create interactive travel experiences while maintaining a focus on sustainability and market relevance.
Intrepid has a 35-year history of creating and providing trips that are all about experiencing new places like they’ve been and supporting local businesses along the way. We’re looking forward to working with aspiring hospitality businesses to create innovative products that you transform the world.
This program aims to inspire participants to turn their love for unique travel experiences into profitable tourism products by utilizing the powerful strategies of business leaders like Intrepid. Five detailed lessons are included in the course:
- Advantages: Gain insight into the evolution of Intrepid Travel and how they have properly developed flexible, repeatable tourism items.
- Building Your Solution: Explore the fundamentals of product growth, including how to establish special offerings, understand your target audience, and maintain scalability to join increasing demand while maintaining a competitive edge.
- Learn effective brand development and storytelling strategies for marketing your tour. This section explains how to create a compelling brand presence and effectively highlight what distinguishes your product.
- Impact of your product: Be aware of how to create experiences for tourism that benefit both local communities and the environment while focusing on sustainability and responsible travel.
- Conclusion: End with an illustration of a successful tourism product that encourages creativity and creative thought as you create products that succeed in the marketplace and make a meaningful travel decision.
” As a technology platform that supports the growth of all-sized multi-day, travel business, WeTravel is committed to ensuring that a business’s growth is met with a core focus on operating to a standard that benefits every stakeholder— including our precious Planet — for the future of the industry and the world”, said Kasi McGurk, WeTravel’s Head of Marketing and Communications. ” Offering free resources on sustainable-led operations, in collaboration with purpose-led industry leaders like Intrepid, is one way WeTravel aims to support a better future for the industry”.
About WeTravel
WeTravel was founded in 2016 as a digital and streamlined travel booking system to support travel businesses. With a suite of integrated SaaS and FinTech solutions that fit into an intuitive platform, the business has revolutionized how the travel industry manages their businesses. It is now used by more than 5, 000 travel companies to trade with a million travelers and thousands of suppliers annually.
Visit WeTravel’s Press Page for more details or follow WeTravel on Twitter and LinkedIn for more.
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