ADI® ( Professional Association of Diving Instructors® ) has been named to Fast Company’s 2024 Most Innovative Companies list, which is an extraordinary compendium of organizations shaping the future of business, culture, environment, and strategy.

This list, which features newly redesigned products, services, and strategies that help foster purpose-driven development for the past 16 years, has established the standard for greatness in business. It highlights the forefront of innovation in both new businesses and well-established brands.

According to Fast Company editor-in-chief Brendan Vaughan,” Our list of the Most Modern Companies provides both a thorough examination of the technology sector and a preview of the company trends that defined the year.” In 2023, we saw unusual innovation across the board, but there were also some striking trends, including the growing footprints and impact of AI, the joyous return of life events, and significant technological advancements. The options we celebrate in MIC grant me plenty of hope for the future despite the difficult challenges we face.

This time, PADI was ranked# 5 in the Travel, Tourism, and Hospitality group and meet world-renowned companies like Hopper, Delta Airlines and Intrepid Travel to this year’s monthly record. The largest, most comprehensive, purpose-driven scuba diving organization in the world has been recognized for its dedication to empowering its 6,600 PADI Dive Centers, 128, 000 PADI Experts, and over 30 million licensed divers through a range of cutting-edge programs. This includes the previously established href=”https://www.padi.com/ecocenter” target=”_blank” rel=”noopener”> style=”font-weight: 400;”>PADI Eco Center certifications, which were released on Earth Day 2023, and uses the Green Fins system from the Reef-World Foundation and the United Nations Environment Program to advance the planet’s most socially determined divers.

” PAD I is committed to doing our part in protecting 30 % of the ocean by 2030″, says Dr. Drew Richardson, CEO and President of PADI Worldwide. This is fueled by developing novel partnerships, engaging our PADI Mission Hub people, re-imagining travel patterns, and urging daily adjustments that we can all make to improve sea health.

A Green Fins study was supported by PADI in 2022, which found that dive enthusiasts wanted to have a positive impact while traveling, with 75 % of respondents willing to pay more for regenerative stays and experiences. But, 85 % of respondents said it was challenging to locate reliable green businesses.

To create dive tourism a force for good and give consumers confidence to spend their money on sustainable and regenerative businesses, Richardson says,” To help the growing demand for renewable diving and help our world membership in taking productive local action to protect their surrounding healthy ecosystems.”

” The PADI cultural diaspora is, by definition, a juggernaut- we are a force for good. No worthwhile personal action is therefore unimportant, and we are all empowered to act by changing the world. Collectively, such individual actions, like snorkeling or scuba diving with a PADI Eco Center, can scale into measurable and positive ocean change. The power of one person will grow exponentially across the planet thanks to PADI’s community of ocean torchbearers. To put that into action, we are developing novel strategies to mobilize a movement to restore and protect the ocean, both locally and globally.

The PADI Eco Centers and its diverse community of ocean-lovers have:

  • protected more than 100 endangered species of sharks and rays, now listed on CITES (Convention of International Trade of Endangered Species of Wild Fauna and Flora),
  • established the largest underwater marine debris citizen science database through PADI’s  Dive Against Debris program, which has enlisted divers to remove and report over 2.3 million pieces of plastic from the ocean,
  • adopted over 2,000 Adopt the Blue dive sites to monitor and support becoming Marine Protected Areas (MPAs),
  • released more than 35,000 entangled marine animals from human-induced marine debris to live and perhaps reproduce their species for another day.
© PADI / Jay Clue

In the first year of the program, PADI is working to have more than 10 % of its membership by 2030, with more than 100 PADI Eco Centers now in 32 countries. PADI Eco Centers recently received the number two travel trend for 2024 thanks to its growing popularity and success.

” The future of our shared blue planet has never been more dependent on our innovation, our decisions and our actions to prioritize ocean life support, as humanity and the ocean are both vulnerable and both co-dependent”, continues Richardson. We all must be innovators in order to achieve our shared goal of restoring ourselves, our relationship with each other, and this shared blue planet we all call home, according to Fast Company’s list of the 2024 Most Innovative Companies.

At the May 16 New York City event Fast Company‘s Most Innovative Companies Gala, PADI was honored. The Most Innovative Companies honoreees are honored at this event, which also provides an inside look at cutting-edge business trends and what innovation means in 2024.

About FAST COMPANY

Fast Company is the only media brand fully dedicated to the vital intersection of business, innovation, and design, engaging the most influential leaders, companies, and thinkers on the future of business. Fast Company, which is published by Mansueto Ventures LLC and our sister publication Inc., is headquartered in New York City and can be found online at www. fastcompany .com.

About PADI

PADI® ( Professional Association of Diving Instructors® ) is the largest purpose-driven diving organization with a global network of 6, 600 dive centers and resorts, 128, 000 professional members, and more than 30 million certified divers to date. Committed to our blue planet, PADI makes the wonder of the underwater world accessible to all, empowering people around the world to experience, explore and take meaningful action, as Ocean TorchbearersTM, to protect the world beneath the surface. PADI has been a model for the highest standards in diving instruction, underwater safety, and conservation initiatives for more than 50 years, while also transforming the sport of diving into a passionate lifestyle. For divers by divers, PADI is obsessed with transforming lives and, with its global foundation, PADI AWARETM, creating positive ocean change. Seek Adventure. Save the Ocean. www. padi.com.

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