Pure Habitat Adventures (Nat Hab), a frontrunner in accountable nature-based journey journey, in partnership with World Wildlife Fund (WWF), has launched the primary all-electric van (EV) for tourism use in Peru. The brand new all-electric car debuted on the April 26, 2025, departure of Nat Hab’s Machu Picchu & the Sacred Valley journey.
“After touring by Cusco in 2023 and witnessing the smoky air crammed with diesel exhaust from a whole lot of vacationer vans—and understanding that greater than 1.5 million guests contribute to the area’s rising tourism footprint—I knew we needed to lead by instance,” mentioned Ben Bressler, Founder and CEO of Pure Habitat Adventures.
“That’s once we dedicated to incorporating an electrical car into our Machu Picchu itinerary. Now, that imaginative and prescient is a actuality—marking a transformative step for Nat Hab in advancing sustainability inside Peru’s tourism sector. That is just the start. Simply two years after the launch of our first electrical safari car in Botswana, we’re dedicated to increasing our EV fleet, decreasing our environmental affect, elevating the visitor expertise, and provoking others within the business—all in alignment with our mission of conservation by exploration.”
Nat Hab partnered with the Chinese language firm Maxus to import a spacious, passenger-ready electrical car tailor-made to its Peru tourism packages. Powered by a high-capacity battery, the EV eliminates the necessity for gasoline or diesel, considerably decreasing emissions. Past its environmental advantages, the EV additionally presents financial benefits, with decrease working prices attributable to fewer transferring elements and no want for gasoline or oil adjustments. Moreover, its quiet, easy trip enhances the visitor expertise, making it a cleaner, extra environment friendly different to conventional automobiles.
As a part of Nat Hab’s electrical car initiative, the corporate has put in an electrical charging station in coordination with Inkaterra Hacienda Urubamba Resort, a luxurious property the place its teams keep within the Sacred Valley. Inkaterra is considered one of Peru’s most revered eco-conscious journey manufacturers, on the forefront of sustainable tourism improvement since its institution in 1975.
This partnership furthers each manufacturers’ aim of supporting sustainable practices within the nation and provoking different corporations to comply with their lead. Nat Hab is at the moment engaged on making a second charging station in Cusco metropolis. These two stations—each put in by Nat Hab—would be the first-ever EV charging stations in Cusco, marking a serious step ahead in making sustainable journey a actuality on this iconic vacation spot.
“This all-electric car is not going to solely cut back our carbon footprint but additionally encourage vacationers to embrace eco-conscious journey whereas safeguarding the pure great thing about Machu Picchu, the Sacred Valley and past,” mentioned Niceto Yalan, Journey Director for Peru at Pure Habitat Adventures. “We’re proud to be the primary tourism operator in Peru to combine electrical expertise into our transportation. Whereas some public transit corporations have begun introducing bigger electrical buses, nobody has but tailored passenger vans for tourism. On this regard, we’re true pioneers, main the best way towards a extra sustainable future for journey in Cusco and past.”
The Peru EV will likely be an integral a part of Nat Hab’s Machu Picchu & the Sacred Valley itinerary, offering eco-friendly transportation all through the journey, overlaying roughly 500 kilometers per journey. On days two and three, the electrical van will transport vacationers by Cusco and the Sacred Valley, instantly decreasing the journey’s environmental footprint. On day 4, it is going to drop visitors off on the practice station for his or her journey to Machu Picchu whereas persevering with to play an important position behind the scenes, managing baggage logistics. Upon their return on day six, the EV will guarantee a seamless switch again to Cusco, adopted by transportation to the airport on day seven.
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